Patrick is a strategic leader who combines insights, innovation and integration, in both brand and agency environments. Patrick started as an account executive with Client Focused Media 9 years ago. Recognizing his enormous talents, he was promoted to VP of Client Services before becoming a Managing Partner.
Patrick’s reputation as a senior marketing leader, builder of brands, and one who consistently delivers results, has been well known in the industry. He brought to our organization, a wealth of experience that includes: strategic planning, business development, brand management, media strategy, digital marketing, franchise relationships, financial management, product development/management, advertising, merchandising, research, promotions, event development, and coordination.
When asked what he enjoys most about helping clients, Patrick responds, “discovering and overcoming clients’ key challenges and delivering quantifiable results.” That doesn’t happen in a vacuum. Patrick is meticulous when researching the market landscape and its competitors, before implementing his devised strategy. To make sure the strategy is working, he continually measures his success versus his intended goals. Patrick possesses the unique ability to think outside the proverbial box and come up with big ideas. At which point his drive to work hard kicks in and his expertise in execution brings those ideas to fruition. Patrick never loses sight of his goal to exceed his clients’ expectations in achieving their objectives.
One of Patrick’s greatest strengths is his talent for seeing the “big picture.” He does not get bogged down in the task at hand, but sees them as mere steps to his ultimate goal. He thinks big and delivers big. Every time. His areas of expertise include B2B, B2C, retail, healthcare, and franchise markets.
Patrick earned his Marketing degree from the University of North Florida. In his spare time, Patrick tries to keep up with his wife and four kids. He enjoys the outdoors, especially surfing, fishing, hiking, and soccer. He also plays the guitar. His community involvement includes coaching his son’s soccer team and helping out with the Cub Scouts.
Diverse international business expertise and an ongoing commitment to growth and progress are the hallmarks of Arthur Carrion’s professional career. For nearly a decade, Arthur has been at the forefront of new business development for companies in Mexico and the United States.
Arthur has enjoyed a successful career as an entrepreneur and digital marketing specialist. He helped found StallionMexSearch, a startup devoted to encouraging global conversations about online engagement and digital interactions for Quarter Mile Horses. As a Business Development Manager for Pocket Full of Gems, he expanded the customer base by improving the company’s online visibility. As a SEO Specialist for Web.com, he mastered Web development, E-commerce, On-Site and Off-Site SEO Strategies where he successfully managed 90+ accounts, increasing their online visibility and improved their organic rankings, resulting in growth of sales of their products/services. Specializing in Digital Marketing gave him the knowledge and tools to be an effective well-round entrepreneur and manager.
Nowadays, Arthur is responsible of managing the elite digital team at Client Focused Media. His main role is to develop and implement effective creative strategies to increase online visibility, brand awareness, and sales for high-end clients.
He has drawn on his international business studies and experience to help these companies achieve their business goals.
Fluent in three languages, Arthur acquired his Bachelor of International Business Engineering from Universidad TecMilenio in his native country, Mexico. He went on to earn his MBA from the University of North Florida, where he also participated in an international exchange program at the University of Hertfordshire, England.
Marie Meyer brings more than eighteen years of experience to BluHorn. Her career has spanned the industries of advertising, marketing, and communications. She has enjoyed wearing the various hats called for throughout her professional life, but her main focus has been with traditional media buying and planning softwares. She has experience on both sides of the equation- as a user and as a software professional.
As VP of Operations, Marie works with media buyers and planners nationwide. Her team is comprised of professionals who are dedicated in providing our clients the software that will help them succeed in their professional environments. BluHorn helps media buyers and planners find a way to streamline their processes to make their jobs simpler. Marie takes great pride in ensuring that our software works for them and provides as many opportunities for customization as possible. Listening to the needs of our clients and prioritizing their happiness is what Marie does best.
When asked what she enjoys most about helping clients, Marie responded by saying, “I truly enjoy helping people save time and ease their stresses that comes from being a part of the media buying industry. It’s nice to be able to empathize with their situations and frustrations and provide solutions to make their lives just a little bit easier.”
Marie’s level of dedication to her team and BluHorn is admirable. She always puts her company first and is a devoted employee with a work ethic above reproach. She also has the ability to adapt to any situation and multi-task without diminishing the quality of her work. She has a keen creative side, is an engaging writer, eagle-eyed proofreader, and a client relations specialist with a strong attention to detail.
Marie has a long history of volunteering with community theatres. She has worked both, on stage and behind the scenes, to bring plays to local communities. She is also an active VP on the Board of Directors for her children’s school, volunteering year-round to make the school experience a fun and positive one for the nearly 1,000 students. Marie earned her Bachelor of Arts degree in Communications and Broadcast Journalism from Bradley University.
Kelly Alexander brings more than 20 years of experience to BluHorn. She started her career selling television advertising. She enjoyed that work for 10 years before going out on her own to run a successful advertising agency for a little over 10 years. Her expertise lies in digital marketing that includes SEM, SEO, and PPC; social media management, website development, and media buying. She is one of our newest team leaders and we are so excited to have her lead the charge.
When asked what she enjoys most about helping clients, Kelly responded by saying, “I love that I am able to help them fix their pain within their marketing areas.” With experience in traditional media such as TV, radio and print, Kelly is able to look at any campaign and find its strengths and weaknesses. She then is able to capitalize on the strengths and improve the weaknesses, with the result being an effective, streamlined effort that produces positive results.
Kelly’s clear honesty and an absolute adherence to transparency make for successful relationships and loyal clients. Always prioritizing her clients’ needs, her philosophy is as simple as, if it doesn’t make sense for a client, she will not recommend it. She spends considerable time listening and learning and understands the demographics for each client she manages. She discovers who it is that her clients are targeting and then tells them exactly where their audience lives on the digital platform. Her organizational skills, incredible attention to detail, and high level of communication with clients sets Kelly apart from most.
During Covid, Kelly formed an organization called Cape Coral Food Box, helping those who have been laid off to feed their families. She finds it incredibly rewarding work. For fun she enjoys her life as an abstract artist, a passion she has enjoyed for over 30 years. Kelly is married with three grown children and two grandchildren. She earned her Bachelor of Arts degree from Bradley University.
Pam brings both the stability of a 30+ year resident of Nashville and the versatility of one who has lived in many places. Pam was raised in a military family. She was born in Vicenza, Italy, and lived in Virginia, Oklahoma, Pennsylvania, Maryland and Brussels, Belgium, before moving to Florida when her dad retired. As an adult, Pam has lived in Houston, Seattle, Maui and Nashville, where she graduated from Belmont University with a degree in Broadcast Communications. Pam and her husband, Juris, have been married for 39 years and have three sons, Michael, Eric and Marcus. Michael and Eric reside in Nashville and Marcus lives in Chattanooga.
Her career in media and marketing includes helping small businesses grow most recently through her agency, Prism Advertising & Marketing, which she founded in 2019 following a career as Local Sales Manager at WSMV Nashville for twelve years, broadcast television Account Executive at WSMV and WZTV for ten years, and three years of radio sales with KAOI Radio on Maui and with WRLT Lightning 100 in Nashville. She has recently joined forces with Jacksonville-based, Client Focused Media as their Managing Partner in Nashville. She also hosts Making a Difference and Your Legal Buzz on Buzz TV.